VINEXPO RECORDS 38 PERCENT SURGE IN VISITORS

Atlas Wine Group - Tuesday, June 19, 2012
Vinexpo Asia-Pacific has achieved a significant rise in visitor numbers compared to its last show in Hong Kong, which was held in 2010.

Speaking to the drinks business, Robert Beynat, chief executive of Vinexpo said, “We have the first data from the first day of the show and we have 38% more visitors than the first day two years ago.”


Of the visitors recorded by the show organiser, Beynat said 60% of them were from mainland China, while he also commented that there had been a surprisingly high number of visitors from Japan.

Although the three-day event will not finish until Thursday this week, Beynat said he believed that the exhibition would surpass the forecasted 14-15,000 visitors.

“It will probably reach over 15,000 and could be as much as 16,000,’ he said.

“We are very happy,’ he added.

He then turned the subject to Vinexpo¹s first ever consumer event called Rendez Vous, which, as previously reported by the drinks business, will take place in New York city in November this year.

He said he expected 5-6,000 people to come to the event, which will cost US$180 per day to attend. He added that he plans to hold a Rendez Vous by Vinexpo every year and in major cities other than New York, mentioning London as a possibility.

Source: Patrick Schmitt the Drinks Business
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